"I challenge you to 22!"
In 2012, the Department of Veterans Affairs reported the number of Veteran deaths by suicide averaged at 22 a day. The VA's report sparked a movement of Veteran suicide awareness using the 22 number, helping thousands of Veteran's across the United States. In 2014, the VA completed a new analysis with considerably more data and have updated the average of Veteran deaths by suicide to 20 each and every day. In 2015, the Center for Suicide Awareness, with the help of local Veterans, created and produced a "challenge coin" to honor Veterans, encourage them to talk about their struggles, and get the help they need and deserve. There are now over 20,000 Veteran Challenge Coins in circulation!
Now, we are continuing our effort by distributing Veteran Challenge Coins to organizations, like law enforcement and first responder agencies, so they can provide them to Veterans they meet that would benefit from services like the Center's free 24x7 support text line: HOPELINE. But we need your help! Your "challenge" is to sponsor an organization with 22 (or more) Veteran Challenge Coins.
For a limited time, Johnson and Johnson's Global Public Health will be matching each donation up to $250
When made via our CaringCrowd Campaign! Every $10 provides one coin.
Donate to CaringCrowd Campaign